Pomade! What is it and how does it work?

Pomade! What is it and how does it work?

Pomade is a popular hair product that men have used throughout the years.

But what is it?

What effect does it have on your hair?

If you are unsure as to what this great product is; just think Elvis.

It lost its shine for a while when ultra-short cuts and that floppy long hair look was fashionable, however, it is making its come back and this is thanks to the revitalization of gentlemanly fashion leaving Pomade to redeem itself.

The modern Pomades today are lighter, less greasy and contain natural ingredients, helping to keep hair healthy. Dear Barber’s Pomade is perfect for a medium smooth hold with a high shine. It offers flexibility and controls even curly or frizzy hair. It also contains castor oil to promote healthy hair and scalp.

If you want to pull off the look that all those Love Island boys are this summer this is how…

  1. Make sure your hair is dry, Pomade is best to be applied to dry hair!
  2. Scoop up a dollop, it’s up to you how much you apply it really does depend on your hair type and the desired look. But take it from us, we would start with a fingertip amount a little does go a long way and it’s easier to add more then start again.
  3. Rub the pomade into your hands then rake your fingers through your hair from root to tips. You want to get an even coverage.
  4. Grab a comb and start styling.
  5. Job done!

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